The Running Marketer

With 'Running' as a developed passion, this 'marketer' pens his thoughts around all things consumer & marketing + habits/productivity tips on this blog.

Showing posts with label marketing. Show all posts

Showing posts with label marketing. Show all posts

Monday, September 22, 2025

D2C brand playbook - Part 11 - How to get to GenZ?

GenZ is a big opportunity in India! Here are the stats: - Born (1997–2012); ~380 Mn people > total population of US - ~50% of them alread...

Monday, September 01, 2025

D2C Brand Playbook - Part 10 - To scale more than 100 Cr; time to go offline?

As a D2C founder with PMF amidst rising CAC & efforts to scale; wondering : "Is it time to go offline?" Take leaf out of Ap...

Monday, August 11, 2025

D2C Brand Playbook - Part 9 - Your guide to estimate Marketing Budget.

How do you arrive at marketing budget for your D2C brand? Most brands still set marketing budgets using folklore: Spend 5–15% of revenue. Ma...

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About Me

Nitin Chandil: Batch of 2008, IIM Indore.

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