Friday, May 25, 2018

Thinking Big and Bold - case of #Jio

This news caught my eye today in newspaper. And one thing resonated - '#Bold'. Whether the entire telecom industry is reeling under severe pressures post launch of Jio, its the boldness of Jio's DNA that has disrupted the industry.

And now, the 4G feature phone market globally is led by #JioPhone. And, Jio network is the #fastest-growing-network in the world. Yes, obviously there are questions on sustainablilty but i think this bold approach leads to multiple initiatives tying into a big force and consumer notices and supports you. I myself was sceptical about seriousness of Jio when they were rolling out free 4G data, but now there are lots of people around me using jio, not just discount mongers.

And it is like that for Ambanis for long, be it the CDMA phone ("kar lo duniya mutthi mein")they launched earlier or when Reliance entered retail or world's larget refinery in jamnagar and so on. The amazing ability to think #BIG and #BOLD, irrespective of industry or competition.

And not just ambanis, this is the DNA that runs thru driven people like that of #bezos of Amazon, #Musk of Tesla, #Branson of Virgin. Thinking Big and Bold is a common trait.

#leadership #bold #jio #jiophone #thinking-big

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